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TRB focuses on results. This means that we are constantly seeking ways to really impact your business ‑ how to increase sales and profit, how to improve quality and customer service and how to gain a competitive edge. We believe that every Sales and Marketing program that you execute should accomplish these objectives and they should be measured to ensure the results truly provide a return on your investment. If they do not, then you are spending money, not investing it wisely.
One of our clients once said, "TRB is different from other consulting companies. TRB develops Sales and Marketing programs that fit our strategic objectives instead of trying to get us to change our strategies to fit their solutions." They were right. TRB is different and we are proud of it.
Client Comments
“ The TRB workshop and methodology was the key driver for major change in our Sales and Marketing efforts, producing focus on our new initiatives and immediate business results. These results included substantial pipeline increase, excellent alignment of resources and programs against the business targets and a significant increase of our closure rate.”
Dan Socci, Vice President, Hewlett Packard |
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“A useful and appropriate framework for Product Managers to develop and implement effective Product Marketing plans. TRB’s methodology is both proven and current, makes sense in the super-competitive nineties.”
Arthur Williamson, Sales and Marketing Director, Microsoft International |
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“This was one of the most comprehensive, adaptable and logical processes to map/plan the entire business cycle, from building a viable (achievable) business plan through targeting the market and the development of a successful sales and marketing program which delivers results better than I have ever seen. The investment was well worth it. This approach forces you to evaluate the ugly realities of the market and helps you plan how to run your business better.”
Don Herbener, General Manager, BancTec Corporation |
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"In Compaq Customer Services in the UK and Ireland we were able to drive sales productivity up by 25% using TRB. Through regular twice yearly process of planning our sales and marketing campaign we increased organisational learning and our speed of execution."
Gareth Cadwallader, Enterprise Solutions and Services Director, UK and Ireland, Compaq Computer Corporation |
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“Results oriented Sales and Marketing session that focuses on the Sales Cycle and Measurement of the effectiveness of good Sales and Marketing programs! Well done!”
Ron Rogers, Director of Systems Marketing, Motorola Computer Group |
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“The Molloy methodology provides techniques to understand where the business is, who is the target audience, what are their problems, and how to make the biggest impact. In addition, Molloy provided us a way to run the day to day business...By using this process, we realized that the revenue opportunity for our company was many times larger than we had thought, and was much more focused at a specific audience.”
Toni Lee Rudnicki, VP of Global Marketing, Pro-Activity, Inc.
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